Clear Strategy, Ireland’s leading Data and AI solutions firm headquartered in Dún Laoghaire, with operations in Lisbon, has launched its flagship product, Kerbi, on Snowflake Marketplace.
Clear Strategy, whose customer base has grown in the last year, with the increasing adoption of their Snowflake Native Apps, has existing customers that include Virgin Media Ireland, Davy and An Post.
Built using the Snowflake Native App Framework,Kerbi is an AI-powered tool that provides seamless data integration to Snowflake’s AI Data Cloud. By automating repetitive tasks like data transformation, error logging and other labour-intensive aspects of data processing, Kerbienables up to a 30% reduction in the cost of implementing a data platform, delivering significant savings and efficiency gains, allowing users to focus on higher-value work. Kerbi also provides a real-time view of the health of an organisation’s data ecosystem, assuring organisations that their data is governed and accurate at all times.
Clear Strategy has experienced rapid growth since 2018, driven by the rising demand for its innovative data solutions. This momentum is set to continue, with a 40% growth in headcount by the end of 2025, as the company scales its technical teams to meet expanding customer needs. revenue has grown by a multiple of 9 times, fuelled by the success of solutions like Kerbi, while the customer base has increased, reflecting the widespread adoption of its Snowflake-native offerings.
“As a Snowflake Premier partner since 2021, Clear Strategy ensures its solutions meet the highest standards for innovation and compatibility,” said Julie Collison, Co-founder of Clear Strategy.
“We’ve established a Snowflake Centre of Excellence to help customers better exploit their data in new and innovative ways, driving faster realisation of data value. Looking ahead to 2025, we will continue enhancing Kerbi by expanding its integration capabilities and introducing AI-powered data optimisation features. We also aim to expand into the UK, EMEA, and US markets, leveraging Snowflake’s global ecosystem to drive adoption of Kerbi. Additionally, Clear Strategy plans to develop further Snowflake Native Apps, solidifying our position as a key innovator in the data cloud space. We have 20+ years of experience using data to build better businesses, and that is vital with the mass adoption of AI.”
Dan Waters, Regional Vice President, EMEA Partners at Snowflake said: “Snowflake Marketplace was designed to empower innovative partners such as Clear Strategy to seamlessly connect with our global customer base of over 10,000 organisations. The launch of Kerbi as a Snowflake Native App is a great example of solutions that enhance the Snowflake ecosystem and enable our joint customers to unlock value from their data with confidence.”
Clear Strategy’s journey, led by co-founders David Fitzpatrick and Julie Collison, has been defined by a singular focus: helping businesses transform raw data into meaningful insights that drive tangible results. By combining decades of expertise with innovative solutions like Kerbi, they have positioned themselves as a trusted partner for organisations navigating the complexities of the modern data landscape. Their approach was recently recognised when they were named Snowflake’s UKI Services Accelerator Partner of the Year 2024, a testament to their commitment to delivering cutting-edge, impactful solutions.
What sets Clear Strategy apart is their ability to meet businesses where they are, tailoring solutions to real-world challenges rather than adopting a one-size-fits-all approach. This practical and adaptive philosophy has earned them the confidence of some of Ireland’s leading brands and multinational clients. Recently being recognised with a Top 10 ranking in the Deloitte Technology Fast 50 for 2024 and their winning of the UKI Services Accelerator Partner of the Year award underscores their forward-thinking approach and ability to innovate in a rapidly evolving market. These accolades validate their leadership in data transformation, both locally and internationally.
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