Metaplanet Inc., a Japanese investment firm, has reached a milestone, holding 5,000 Bitcoin after a $13.6 million purchase on April 24, 2025. This move highlights the growing trend of institutional Bitcoin adoption, positioning Metaplanet as a key player in the global cryptocurrency landscape.
Metaplanet Reaches 5,000 BTC with $13.6M Buy
On April 24, 2025, Tokyo-listed Metaplanet Inc. acquired 145 Bitcoin (BTC) for $13.6 million (equivalent to 1.93 billion yen), bringing its total holdings to 5,000 BTC, valued at $460 million. The purchase, at an average price of $93,327 per Bitcoin, aligns with the firm’s strategy to treat Bitcoin as a treasury reserve asset. Since starting to accumulate Bitcoin in July 2024, the company has achieved a Bitcoin Yield of 121.1% year-to-date in 2025, reflecting significant gains as Bitcoin trades around $92,000.
*Metaplanet Purchases Additional 145 $BTC, Total Holdings Reach 5,000 BTC* pic.twitter.com/rzZwvmmbw1
— Metaplanet Inc. (@Metaplanet_JP) April 24, 2025
Inspired by MicroStrategy, Metaplanet aims for 10,000 BTC by the end of 2025 and 21,000 BTC by 2026. CEO Simon Gerovich highlighted the firm’s vision to merge finance and innovation. This strategy has boosted Metaplanet’s stock by over 1,200% since adopting Bitcoin, and its inclusion in the Amplify Transformational Data Sharing ETF (BLOK) underscores its influence in Japan’s crypto market.
Rising Institutional Bitcoin Adoption
Metaplanet’s strategy reflects a global wave of institutional Bitcoin adoption, with public companies holding 3.3% of Bitcoin’s 21 million total supply, per BitcoinTreasuries data.
The rise of spot Bitcoin ETFs in the U.S., approved by the SEC in January 2024, has accelerated this trend, offering easier access to Bitcoin exposure for institutions. Recently, Bitcoin ETFs saw a massive inflow in 4 consecutive days, which bolsters Bitcoin’s reserve strategy from institutional investors.
Read more: Bitcoin ETFs See 4 Days of Inflows – Is the Market Recovering?
Metaplanet’s approach, akin to MicroStrategy’s “at-the-market” financing model, allows it to grow holdings without heavily diluting shareholder value. As of April 2025, Metaplanet ranks among the top 10 corporate Bitcoin holders globally, a notable achievement for a Japanese firm in a U.S.-dominated space. As part of its Bitcoin accumulation strategy, after 1 year, Metaplanet witnessed a significant increase in its stock, more than 1,000%.

Source: TradingView
On the other side, MicroStrategy leads with 528,185 BTC, valued at over $47 billion, while Galaxy Digital Holdings holds 11,242 BTC worth $954 million. Firms like Tesla and Coinbase also have significant Bitcoin portfolios, signaling a shift in corporate finance strategies.


Source: Bitcoin Treasuries
Challenges like market volatility and regulatory uncertainties persist; the Japanese investment company’s strategy highlights a transformative shift in how companies integrate digital currencies into their balance sheets, paving the way for innovation in finance and technology.