Public Mobile copies Freedom with its own $1 price increase

Telus-owned Public Mobile raised the prices of several plans by $1 or more, following in the footsteps of Freedom Mobile.

Public now has the following plan options (changed plans are in bold):

• $36/60GB 5G Canada/U.S./Mexico + 1,000 international minutes (previously $35)
• $34/60GB unlimited data 5G Canada-wide + 500 international minutes
• $34/10GB 5G Canada/U.S./Mexico + 250 international minutes (previously $30)
• $46/80GB 5G Canada/U.S./Mexico + 2,000 international minutes (previously $45)
• $56/100GB 5G Canada/U.S./Mexico + 2,000 international minutes (previously $55)
• $32/20GB 5G Canada-wide
• $29/20GB 4G Canada-wide
• $25/5GB 4G Canada-wide
• $22/3GB 4G Canada-wide
• $19/1GB 4G Canada-wide

Public’s price changes come after Freedom Mobile adjusted a credit it applies to plans for customers who bring their own phone. Freedom decreased the credit from $4 to $3, effectively raising the cost of several plans by $1/mo.

Now Public has followed suit with its plans, matching prices for similar Freedom plans. For example, both carriers now offer a $36/60GB 5G Canada/U.S./Mexico plan.

While $1/mo may not sound like much of an increase, the slow drip of price hikes eventually adds up. This is especially true in Canada, where wireless providers tend to adjust pricing in lockstep. Freedom’s price increase opened the door for Public to raise its prices. And we just saw Virgin Plus and Koodo increase the prices of their respective 60GB plans.

Here’s hoping these shifts don’t spark further price hikes.